For more than a decade, Piper has been bringing luxury into their customers' homes through their pillow offering made with vibrant, designer fabrics. Piper pillows have always brought a pop of color and sophistication to any design.

Piper aimed to launch a completely new product line and needed it to make a splash — both with its current customers and those unfamiliar with the brand. Enter: The Perch, with fun, fresh and functional creative across e-commerce, paid media, and organic social!